Leadership

Women in Leadership at UK99

Joanne Vickers, Strategic Account Manager

For those of you who don’t know me, I’m Joanne Vickers. I’ve been at Enterprise for 10 years and I am now a Strategic Account Manager working at UK99.

I have also recently been appointed chair of the new board of the Women in Leadership team at UK99, a role that I am delighted to be taking up.

If you’re based anywhere other than UK99, you may be asking, what can this possibly have to do with me?

Let me explain.

Women in Leadership is not just about women. It’s just one of the ways that Enterprise strengthens the business by making the most of the talent that we have available to us. It is a business improvement initiative, and whilst it is largely targeted at women and driven by women, its aim is to benefit the whole company.

It is an exciting time to be a woman and an employee at Enterprise Rent-A-Car. This edition of Drive features several stories showing how talented women are achieving their career ambitions at Enterprise alongside their life goals as wives and mothers.

But it is also an exciting time for EVERY employee at Enterprise. For me, the primary role of Women in Leadership is to ensure that we create a company where everyone can be the best they can be and contribute in the way that best fits their life choices.

We have made remarkable progress in our bid to improve the diversity of our employee base in order to improve our business. Recognition such as our inclusion for the ninth successive year in the Opportunity Now Times Top 50 Best Employers for Women is proof of this.

However, if we stand still we will be overtaken. We need to keep pushing for more improvement, to provide better products and service to our customers and rewarding careers for our employees. This is as true for Women in Leadership as it is for every other current strategy in the business.

We are introducing a new approach to how the Women in Leadership team at UK99 structures activity which we hope will act as a testing bed to be adopted as applicable across the company.

We have divided our agenda into four key committees, each driven by a board member.

Fay Yeboah will be leading a new initiative - Launch. This is a programme targeted at women students in local universities and colleges and is designed to help us attract the best talent.

Victoria Brignall is in charge of internal sales and marketing. Working with her, I will be looking at ways that gender diversity can help to improve external sales and marketing.

Hannah Harwood will be driving improvements to our internal communication and Rebecca Jackson will be aligning training, development and coaching to respond to specific issues raised by women employees.

Each of these committees will focus on how better gender diversity in that area can help to strengthen our business as a whole.

As chair of the board, a large part of my role will be to reach out to the groups and assist regional Women in Leadership groups in their development.

Like all other head office initiatives, the newly appointed Women in Leadership board at UK99 sees its primary goal as helping to grow and improve the business for the whole company.

It’s not just about UK99. It’s not just about women. It’s about building a better business for everyone.

by Joanne Vickers

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